We’re Taking the Show on the Road

Nov 05, 2009 by in News

Microsoft Vendor Fair

 

We’ve been busy traveling the globe demonstrating our touch experiences. The reaction from clients and the industry has been great – we’ve met some wonderful people along the way. Recently we were at the Microsoft Vendor Fair showing our Surface and vertical multi-touch experiences. With the Windows 7 release, the excitement within Microsoft is understandable. Much like our other clients, we’re working with Microsoft in realizing the potential of touch related experiences from a sales and marketing perspective. To see evidence of this look no further than the Microsoft retail store.

 

dmexco

 

Razorfashion goes international. We jumped at a chance to support our Neue Digitale team in Germany at DMEXCO (Digital Marketing Exposition Conference). To support the effort, we’ve been working with a company in Germany on an experimental multi-touch device named dreaMTouch. Once we figured out how to get the pre-release device through customs, we were able to integrate the hardware with the Microsoft-based Razorfish Touch Framework in under a day. Since integrating with the hardware was so easy, we decided to feature the Razorfashion application during the conference as well.

 

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