BrandTable Concept
Over the last few weeks Amnesia Razorfish had the opportunity to collaborate with the University of Sydney and Publicis Mojo for an innovative take on how near field communication can transform tasks in our daily lives. For this concept designed for food courts Stephen Davis created a Brand Table prototype that not only simplifies the process of displaying menus of restaurants on your phone, but also allows you to place your order and pay instantly.
Steve has a nice write-up on his website about the benefits of this approach and we were happy to see it being picked by a number of online publications including TechCrunch and Engadget.
With the wide-spread adoption of NFC at the horizon we’ll hopefully see concepts like this becoming reality soon.
