Tag: Android

NFC Gumball Machine

Jun 15, 2012 by in Lab, Mobile, Near Field

Near field technology has been around for a couple of years now, but will it finally have its breakthrough later this year when the new iPhone comes out? A good reason for us to take another closer look at the technology.

Introducing Digital-Gum-Goods.

This is an NFC-enabled Gum Machine we have built at Razorfish that is packed with all sorts of digital goodies: Apps, movies, songs, ebooks, as well as other exclusive and location-based content that can be pushed to a phone. Simply enter a coin and turn the lever – then follow the animation and tap your smartphone next to the release chute.

Tadaaaa!

The project was realized in a 2 day prototyping session at Razorfish’s Frankfurt office. In terms of hardware, we used a Samsung Galaxy Tab, an NFC shield, a simple reed switch and two Arduino microcontrollers – all nicely fitted into an original Gum Machine metal base.

This is an example of how NFC Technology can provide a missing link between the physical and the digital by bringing the best of both worlds together.

Want to keep updated? We’d love to hear your thoughts and ideas about the blurring line between the physical and digital worlds. Be invited to join the conversation on facebook.

Download Presskit | High-resolution images for print available on request.


BrandTable Concept

Nov 11, 2011 by in Experience Design, Mobile, News

Over the last few weeks Amnesia Razorfish had the opportunity to collaborate with the University of Sydney and Publicis Mojo for an innovative take on how near field communication can transform tasks in our daily lives. For this concept designed for food courts Stephen Davis created a Brand Table prototype that not only simplifies the process of displaying menus of restaurants on your phone, but also allows you to place your order and pay instantly.

Steve has a nice write-up on his website about the benefits of this approach and we were happy to see it being picked by a number of online publications including TechCrunch and Engadget.
With the wide-spread adoption of NFC at the horizon we’ll hopefully see concepts like this becoming reality soon.


Razorfish Digital Wallet: Leave the Paper and Plastic at Home

Aug 25, 2011 by in Lab, Mobile, Technology

The arrival of NFC technology promises to usher in a variety of new types of multi-channel customer experiences. While NFC technology is still in its infancy, our team has focused our efforts on research & development around experiences that can be enabled by this emerging platform. One of the many uses of NFC is activating mobile payment.

The Razorfish Digital Wallet is a mobile application we developed to demonstrate how customers can send and receive mobile payments over NFC. In the future, this type of consumer-to-consumer payment will become commonplace. For instance, you’ll pay your babysitter or settle a bet with a friend by simply tapping your mobile devices.

In the above video, we’ll showcase the consumer-to-consumer payment scenario along with a variety of other scenarios. NFC has arrived and we’re excited to integrate this technology in our experiences.

Check back soon as we will be posting a behind-the-scenes walkthru of the application.